YouTube Scams – How to Avoid And Prevent Them
Source: Christian Wiediger
Who doesn’t love YouTube?
The platform has billions of videos about every subject imaginable.
It’s easy to navigate, search, and follow the creators and content you want.
In a nutshell, the entertainment possibilities are endless – and almost always, free.
Another great thing about YouTube? It feels safe compared to the rest of the Internet.
There is no worry about downloading a “bad” file, clicking on a spammy link, or providing your payment information.
The worst that might happen? Just see too many annoying ads.
Unfortunately, it’s not so simple. YouTube has a dark side.
Just like everywhere else online, hackers, criminals, and scammers have found ways to use the YouTube platform to help launch schemes and find victims – and it works.
Not only is this less rare than you might expect, but it’s also more effective than you would ever imagine.
YouTube scams are something you are likely to come across. And you know what? You’re more likely to fall for them than you think.
Information is your very best defense. We created this guide to help you identify YouTube scams and prevent them from hurting you (or anyone else). Before streaming another video, explore this guide for a few minutes. It could save you from an attack on your identity, your accounts, or your life. This is from the last place you expect: YouTube.
What are YouTube Scams?
YouTube scams are any fraudulent activity that takes advantage of YouTube, the company, to perpetuate schemes.
Scammers can use the platform to find victims, make dubious claims, or pressure victims into providing information or money. The scams may be happening in the videos, the comments, or in some combination of both.
You might be wondering: What counts as fraudulent activity? Does anything that bends, stretches, or breaks the truth on YouTube count as a scam?
It doesn’t.
In fact, YouTube is full of videos and comments making exaggerated or fabricated claims. And they don’t count as “traditional” scams necessarily.
Why is that?
Well, because these videos aren’t trying to directly steal your money or information. Instead, the content in these videos uses lies and manipulation to influence your behavior.
YouTube videos are a format that provides countless ways to string people along. And the platform is so vast that scams have ample places to hide. It’s really the perfect place for scammers (more on that later).
This is why there have already been many successful YouTube scams, some quite severe. And why the problem will likely only get worse.
Examples of YouTube Scams
YouTube scams take many different forms—and they evolve and become more effective all the time. Scammers will use whatever tactics work the best, so they return to the same or similar methods frequently. Below are some examples seen throughout YouTube.
The vast majority of YouTube scams fall into one of these four categories. But so does lots of legitimate content. For example, plenty of people offer investment advice on YouTube and encourage you to visit their website for more information without it being a scam.
We will dive deeper into how to spot YouTube scams a few sections later. First, though, let’s fill in a big piece of this puzzle – why is YouTube such a popular place for scammers?
The Explanation Behind YouTube Scams
How many YouTube scams are on the platform at any one time?
YouTube does not release that data. In fact, it probably isn’t sure. There’s no way to police every single video and comment, so it’s inevitable that scams will end up on YouTube.
Making it even more inevitable is the fact that YouTube is the second most popular website online with over 87 billion visits every month. Just as pickpockets go to places with lots of people, online scammers congregate around the most popular websites. YouTube provides no shortage of possible victims.
Many of those victims are younger people since kids are impressionable and often allowed to browse videos unsupervised. For many scams, a kid only needs to click the wrong link for the damage to start. And since scammers have few if any scruples about who they exploit, they will target kids on purpose.
One more thing that makes YouTube a paradise for scammers is the fact that you can easily create profiles and post content. You don’t need much time or money to get started. That means just about anyone with bad intentions can get started with YouTube schemes.
And they’re unlikely to get caught or punished. It’s uncertain if the scammy videos or comments will get taken down by YouTube staff.
Here’s the takeaway: It’s up to you (and only you) to keep yourself safe on YouTube. We’ll show you some strategies later on. Before that, let’s highlight what’s at stake.
Risks of YouTube Scams
Let’s use an example to illustrate how YouTube scams can go from bad to worse.
Someone watches a video about crypto investing and notices a comment endorsing investing advice from a particular “guru” with a link to visit their website.
Clicking that link goes to a website that looks legitimate enough, with a sign-up for free crypto investing tips form. Just enter a name, email, and phone number, and click a button to download a guide at no cost.
Except what looks like free advice is actually a cyber attack.
You see, the download secretly contains malware that installs a keylogger on your computer. It starts recording your keystrokes, including your account credentials, and sending that info to scammers. Then things start to get really bad.
With full access to your private accounts – email, banking, retirement, social media, you name it – scammers steal your identity and start impersonating you with ease. They open up bogus accounts, rack up fraudulent charges, and commit illegal acts in your name.
Getting your identity stolen ends up costing you thousands of dollars (or far more) to resolve. And that’s on top of all the time, stress, and embarrassment it involves as well. Getting your identity stolen is one of the most disruptive and destructive events that can happen to anyone.
The damage cuts deep. Even worse, full recovery is rarely swift or certain. There’s really no limit to how bad things can get. And to think….it all started because of a YouTube video.
This is a potent reminder to never drop your guard when you’re online. We start to show you how in the next section.
Signs of YouTube Scams
Source: Rachit Tank
A YouTube scam video isn’t dangerous on its own. If all you do is watch a video or read a comment and nothing more, nothing bad has happened. If you recognize a YouTube scam when you see it, you can avoid whatever might cause you harm. It’s your best weapon. Here are some red flags to watch for:
How to Avoid YouTube Scams?
Smart browsing can help you avoid the vast majority of YouTube scams
Watch out for the red flags we covered above. Never click a link or type a URL without thinking about where it came from and where it might lead. Take all recommendations and advice with a grain of salt.
Finally, be careful about what information you include in comments or videos you post to YouTube.
You can avoid most scams this way…but no one can avoid every scam in every situation.
Now wait, you’re probably saying. I would never fall for a scam on YouTube. Most victims said the same thing. Anyone can fall for the right YouTube scam if it arrives at the right time and place. And by assuming that you’re immune to these scams, the odds of falling for one only go up.
You’re never 100 percent protected from YouTube scams or any other for that matter. So what do you do about the scams you can’t stop?
Protect Against YouTube Scams
Here’s the single best defense against scams: act like they’re inevitable.
If you assume that scams will not only target you – on YouTube and across the Internet – but also succeed at some point, you would do something about it, right? Taking a few common sense safety measures lowers the risk of YouTube scams significantly:
Prevent More YouTube Scams
You play an important part in keeping scams off YouTube.
If you discover a video you believe is a scam, report it to YouTube. Below the video, at the bottom right, you will see three small dots. Click those to bring up a list of options, including one labeled “Report” with a small flag icon next to it.
Selecting Report brings up a list of reasons this video should not be on YouTube. Select which one looks appropriate—most likely the one labeled “Spam or Misleading.”
Videos reported to YouTube get reviewed by a moderation team. If they deem the video to be a scam or otherwise in violation of site policies, the video will be removed, and the account that posted it may be removed as well.
It would be easy to see a YouTube scam, ignore it, avoid it, and go elsewhere. But taking an extra moment to report the video helps get it removed from the platform so that someone else doesn’t fall from it. And the more videos get taken down, the less attractive YouTube looks to future scammers.
Final Thoughts on YouTube Scams
Here’s the hard truth: As long as YouTube exists, YouTube scams will too. They’re not going anywhere as long as impressionable people gather on YouTube by the billions.
You probably don’t want to remove YouTube from your rotation of favorite websites. So you need to browse and stream with caution. Watch for the warning signs outlined above. And never trust claims outright, especially if something seems fishy.
Identity theft protection is the final (and missing) piece of the puzzle for many people. Scams are everywhere online, they can be very hard to see, and some are quite convincing. Going just about anywhere on the Internet puts you, your family, and your finances at risk…potentially quite serious risk. Identity theft protection keeps you safe from the scams you recognize and the ones you don’t. That way you can browse YouTube or the rest of the Internet without as much risk.
You still need to be safe and smart. But with identity theft protection, you don’t need to be worried.
Related Social Media and Messaging Scams To Watch Out For: