IdentityForce vs Experian IdentityWorks

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Lauren Sakiyama
Brandon King
September 15, 2023

If you’re looking into identity protection, you might have encountered IdentityForce and Experian’s Identityworks. But do they offer you enough protection against the onslaught of growing cyber criminality?

I test identity protection services for a living, and I’ve experimented with these solutions for several months. I found these products are entirely overshadowed by a product like Aura. 

I’ll do a deep dive into all 3 products, comparing and scoring them so you can feel confident about selecting the right solution. 

Not to mention, if you lock in our OFF discount on Aura, they won’t increase your price next year.

You should get IdentityForce if:
  • You care about unique features like IdentityForce’s Childwatch service or deceased member protection.
  • You want to be assured of good customer service access 24/7/365
  • You want the peace of mind that should the worst happen, you’ll have access to white glove identity restoration specialists.
You Should Get Experian IdentityWorks If:
  • You care more about improving your credit score than identity protection.
  • You want a free service even though this might come at the cost of less accessible customer service.
  • You’re content with no white glove resolution specialists as you’re more interested in improving your credit.

Here’s what I learned: 

Aura has more comprehensive monitoring, better threat resolution, and more insurance coverage (up to $5 million for your family) at a much better price

So, if you want to protect your identity, your assets, your spouse’s assets, your kid’s credit score, and everything else that cybercriminals tend to target, you want Aura. 

That said, if you’re set on knowing who wins the IdentityForce vs. Experian’s IdentityWorks competition, the answer is IdentityForce. 

If you’re curious as to why, read on. I’ll show you exactly what these services have to offer, from their monitoring capabilities to their extra features. And my guess is you’ll come to the same conclusions. IdentityForce may win this match, but Aura wins the tournament.

But First, Why Should You Trust Us?

You can learn more about our testing process here.

IdentityForce Vs. Experian: Head to Head Comparison

Looking at IdentityForce and Experian’s IdentityWorks head-to-head took several months of testing, mainly because IdentityWorks was so slow (more on that below). 

In the end, IdentityForce won in every category except for cost. Technically, Experian offers a free version of its IdentityWorks service. So, if you’re judging these two on price alone, Experian’s IdentityWorks is the winner. 

For everything else, though, IdentityForce beat IdentityWorks without question. I’ll explain why in detail as we go.

Editor’s Ranking Table

Overall Score

Best Identity Theft Protection

Monitoring & Alerts

  • Aura found 15 unique dark web alerts, the maximum in our test

  • Found 7 unique dark web alerts

  • Found 8 unique dark web alerts

Threat Resolution

  • White Glove support standard on all plans

  • Excellent customer service

  • Good customer service

Theft Insurance Per Adult

  • $5M Theft Insurance total on the Family plan with 5 adults

  • $1M per adult on all plans

  • $1M total Theft Insurance on all plans

  • $1M total Theft Insurance on all plans

Customer Support

  • Aura wins with their US-based 24/7 support

  • IdentityForce matches Aura with their excellent US-based 24/7 support

  • US-based

Hours of Operation:

Additional Services

  • VPN

  • Antivirus

  • Parental Controls

  • Password Manager

  • VPN

  • Password Manager

  • Antivirus

  • Parental Controls

  • VPN

  • Password Manager

  • Antivirus

  • Parental Controls


  • Aura offers an incredibly low price and highest bang for your buck

  • Brings good value to the table but lesser protection

  • They offer a free version. Prices are relatively affordable.

Renewal Price Increased After 1st Year?

  • No. You lock in the price for life

  • No

  • No

Promo Code

Monitoring and Alerts: Winner – IdentityForce

IdentityForce offers better monitoring and alerts than Experian IdentityWorks, without a doubt. While both services offer all of the typical monitoring tools, like: 

  • Data breach and dark web monitoring
  • Social security number monitoring
  • Social media monitoring
  • Credit monitoring
  • Bank account monitoring
  • Payday loan monitoring

IdentityForce’s tools are fully functional, blazing fast, and accurate. I can’t say the same for IdentityWorks. 

Want to know why I’m so sure? 

Keep reading. 

I’ll explain how I tested both services in key areas, starting with their dark web monitoring capabilities.  

Dark Web Monitoring

I test identity protection services for a living, so I’m almost never surprised by the dark web alerts they find on me. Still, the number of dark web alerts gives me a good idea of how accurate the service is. 

So far, none of the services I’ve tested compare to Aura or IdentityGuard. They’re by far the most accurate and thorough services. However, IdentityForce is nothing to shake a stick at. Mainly because it’s lightning-fast. 

Within one minute of signing up, IdentityForce came up with 7 unique dark web alerts. That’s less than the 15 Aura found on me, but still impressive–especially compared to IdentityWorks. 

Let me explain. 

IdentityWorks found the same dark web alerts. It also found one I didn’t know about (a compromised phone number none of the other services I’ve tested have found) This would be impressive, except…

IdentityWorks took the full month of testing to find the same alerts that IdentityForce found in under sixty seconds. 

Speed isn’t everything in an identity protection service (accuracy and thoroughness obviously count), but it is important. If your identity is compromised, acting quickly prevents further damage. So, a service that takes a month to find fairly obvious alerts is a no-go in my book.  

Alert Dashboard

The way a service dishes up your alerts goes a long way in determining whether the service is useful or not

In this area, IdentityForce comes out ahead. 

Here’s why: 

The IdentityWorks alert dashboard initially shows a list of alert categories, like dark web and criminal records monitoring. Once you click into each category, you’ll see a list of actual alerts. 

You can then click on each alert to get the details, such as the compromised website name and date of the alert. Under that, IdentityWorks gives a list of actions you can take to remedy the alert. 

But here’s the thing, almost all of IdentityWorks’ suggestions consist of freezing your credit or using their credit monitoring tools. That’s par for the course with IdentityWorks. The more I dug into their service, the more it became clear…

IdentityWorks is more of a credit protection tool than an identity protection service.

IdentityWorks’ dashboard wouldn’t be so bad if it didn’t take so many clicks to get to any useful information. The navigational maze on their site further shows that monitoring alerts are secondary to credit protection in their eyes.

All of that said, IdentityForce’s dashboard is nothing to write home about. It’s a bit clunky, but at least alerts are easy to see. As soon as you log in, there they are, front and center.  

IdentityForce doesn’t give much information with its alert listings. They could offer more details at-a-glance, but the alerts are where I expect them to be. And, once you click into the alert, IdentityForce provides more detailed information than IdentityWorks, including a helpful list of steps you can take to protect yourself. 

Credit and Financial Monitoring

It probably comes as no surprise that IdentityWorks offers better credit monitoring. You can lock your credit with one click, monitor your FICO score daily, and review a variety of “credit hacking tools” to help improve your credit score.

All of this makes sense, given Experian, one of the major credit reporting bureaus, owns IdentityWorks. 

Credit monitoring tools are great, but again, my issue is that IdentityWorks puts credit monitoring above identity protection. 

Don’t get me wrong, your credit score and your identity are closely related, but they aren’t the same thing. 

IdentityForce understands this. Their top plan comes with a full credit monitoring suite, but it’s not their focus. Instead, IdentityForce puts an emphasis on monitoring your finances and credit in total. It offers investment account monitoring, credit card and bank account alerts, and credit freeze assistance alongside its credit monitoring tools. 

Public Records Monitoring

Both IdentityWorks and IdentityForce offer the minimum here. They’ll monitor some public records, like court records, to ensure criminals aren’t committing crimes in your name. 

However, both of them miss the deeper coverage a service like Aura provides. 
With Aura, you get home title lock included. That means no one can steal your identity and then steal your home. If you own a home, title theft protection is crucial, and you won’t get it from IdentityForce or IdentityWorks. You’ll need Aura for that level of service.

Threat Resolution: Winner – IdentityForce



  • Aura's knowdlegeable support experts answered my call within 1-2 minutes

  • Excellent, knowledgeable support experience

  • Good customer service experience

US Based Support?

  • Yes

  • Yes

Customer Hours

  • 24/7/365 Support

  • 24/7/365 Support



Concierge Resolution

  • Available on ALL plans

  • Yes

  • None

Lost Wallet Protection

  • Available

  • Yes

  • Yes

IdentityForce wins the threat resolution category without question. 

Threat resolution comes down to three things for any identity protection service: 

  • The customer support team
  • Concierge service capabilities 
  • Wallet protection offerings

While IdentityForce does well in all three categories (not as good as Aura, but still a solid B+ performance), IdentityWorks falls way below expectations. 

Customer Support

IdentityForce offers top-notch customer support. Their member services team is available 24/7 (except major holidays) to answer any and all of your questions.

Identity Force support

I tested this by calling on a Monday at 4:30am. I reached a live person within two minutes. He was knowledgeable, polite, and definitely in the U.S. 

I can’t say the same for IdentityWorks. 

First, finding the support phone number for IdentityWorks is nearly impossible. You’re better off Googling it than looking for it on their site. 

experian contact

Once you find it, good luck getting past their electronic answering service. They try every trick in the book to keep you from talking to a person. 

After over ten minutes of negotiating with a robot, I finally reached a human being. She was nice enough and seemed competent. I’m also fairly certain she was in the U.S.

However, IdentityWorks’ customer support is only available from 7 am to 8 pm, Monday through Saturday. 

That might not sound bad, but if you’re dealing with an identity theft issue, time is of the essence. And, if you have a question at 9 o’clock one night, waiting until the next morning can feel like an eternity. 

Concierge Service 

Here IdentityForce is the absolute winner. 

IdentityForce offers high-end white glove identity restoration should you need it. That means that if a thief steals your identity, they’ll hook you up with an experienced restoration specialist. He or she will walk you through the process of getting your identity back. They’ll help you file paperwork, sit on calls with your bank, and watch for signs of further fraud. 

IdentityForce even offers restoration services for your immediate family without a family plan. 

And, IdentityForce continues to protect and restore member identities after they pass away. It may sound strange, but thieves often target the recently deceased, creating a mess for surviving family members. 

IdentityWorks offers essentially none of the above. 

While they offer restoration services, they don’t promise white glove-level help. And, given my experience with their customer service team, I have my doubts about their availability. 

Wallet Protection

Both IdentityForce and IdentityWorks offer wallet protection. So here, the services tie. 

If you lose your wallet, they’ll help you cancel your bank cards and restore your identification cards. 

Some identity protection services, like IdentityGuard, go above and beyond in this category by wiring emergency funds, but neither IdentityForce nor IdentityWorks offer anything special here.

Theft Insurance: Winner – IdentityForce

Theft Insurance Score

Theft Insurance 

  • Up to $5M Theft Insurance on the family plan  ($1M per adult)

  • $1M Theft Insurance per Adult on Individual & Couple plans

  • Maximum $1M Theft Insurance total on all plans

  • Maximum $1M Theft Insurance total on all plans

Both Experian’s IdentityWorks and IdentityForce offer the industry standard $1 million in aggregate identity theft insurance. 

However, IdentityForce has more generous expense limits, putting them slightly ahead in this category. 

Let’s look at it side-by-side. 

Here’s IdentityForce’s coverage breakdown: 

IdentityForces coverage breakdown

And here’s Experian’s: 

experians coverage breakdown

Notice, IdentityForce offers $2,000 in lost wages per week. IdentityWorks only offers $1,500. IdentityForce offers $2,000 towards an initial legal consultation, and IdentityWorks only offers $1,000. 

These probably seem like little things until you need to use your policy. Then, suddenly, an extra $500 or $1000 in a certain area can make a significant difference. 

Family Plans: Winner – IdentityForce

I’m going to be blunt here. 

If you’re trying to protect your family, including a spouse and children, neither of these plans is worth your time. 

Aura offers more coverage (up to $5 million) for more adults (up to five) and unlimited children at a better rate than either of these plans.   

However, if I have to choose a winner in the IdentityForce vs. IdentityWorks race, IdentityForce wins for family plans. 

It’s sort of a pathetic win, though. See, IdentityForce doesn’t even really advertise their family plans. You have to call them to get the information, and I’m not one for lengthy phone calls with sales reps. 

After a far-too-long conversation one Friday afternoon, they quoted me $35.90 for a family plan with two adults and unlimited children. That plan includes everything from their UltraSecure + Credit plan (their top offering) plus their ChildWatch suite. 

ChildWatch is a full identity protection service geared towards children, and it has some cool features, like social media monitoring. If the service picks up any sign of cyberbullying or discriminatory content, it alerts parents so they can take action. 

IdentityForce also allows you to add on ChildWatch to any plan for $2.75 per child. That means single parents can protect their children without purchasing a full-fledged family plan—a huge win in my book!

IdentityWorks’ family plan is simply their premium plan for one extra adult and up to ten kids. They also have a single-parent plus children option. However, their plans don’t include any extras for kids like IdentityForce’s ChildWatch. 

I still think Aura is the best bet for families, but if you’re trying to pick between these two, IdentityForce eeks out a close win.

Ease of Use: Winner – IdentityForce

I’m not a huge fan of IdentityForce’s website, but at least it puts identity protection services at the forefront. Experian’s IdentityWorks doesn’t. 

Here’s what I mean: 

IdentityForce’s website is a little clunky. It’s not the most streamlined user interface, and I’m not in love with the setup. However, I can get to everything I need to with relative ease. 

The left-side navigation menu is clearly labeled, and alerts are front and center.

Identity Force's dashboard

I can’t say the same for IdentityWorks. 
When you log in to IdentityWorks’ site, you get a page full of credit monitoring tools. That’d be fantastic if IdentityWorks was solely a credit monitoring service, but it’s not.

Experian dashboard

Navigating to the alerts dashboard or to restoration services isn’t as easy as it could be. They have an old-school drop-down menu that disappears if you’re not hovering over it, and nothing is easy to find (except their credit score tools).

Additional Services: Winner – IdentityForce

Additional Services

  • VPN

  • Antivirus

  • Parental Controls

  • Password Manager

  • VPN

  • Password Manager

  • Antivirus

  • Parental Controls

  • VPN

  • Password Manager

  • Antivirus

  • Parental Controls

IdentityForce wins this category with one caveat…

Neither IdentityForce nor IdentityWorks has all the additional features I want to see. The best identity protection services offer a VPN, parental controls, a password manager, and antivirus software. Together these tools create a one-stop identity health service.

IdentityForce offers a VPN and a password manager. This is a step up from IdentityWorks, which offers neither. 
But both pale in comparison to Aura, though. It offers all of the above (at a better price!).

Cost: Winner – Experian’s IdentityWorks

Promo Code

Best Identity Theft Protection

Individual Plan Cost

  • $9/month 

Aura only offers one plan but offers the same benefits as Identity Guard's Ultra plan

  • $14.99/mo  UltraSecure

  • $19.9/mo  UltraSecure+Credit

  • Free/mo Basic

  • $24.99/mo Premium

Couple Plan Cost

  • $17/month 

  • Covers 2 Adults

  • No Couples plan

  • No Couples plan

Family Plan Cost

  • $25/month 

  • Covers 5 adults & unlimited kids

Aura only offers one plan but offers the same benefits as Identity Guard's Ultra plan

  • $24.99/mo  UltraSecure

  • $35.9/mo  UltraSecure+Credit

  • $34.99 /mo Family

Renewal Price Increased After 1st Year?

  • No. You lock in the price for life

  • No

  • No

Promo Code

If we’re looking at price alone, Experian’s IdentityWorks doesn’t look bad. 

Here are three reasons why: 

  1. They offer a free version. It’s quite basic, but how do you compete with free? 
  2. Their “premium” option is also relatively affordable. 
  3. Their family pricing is right in line with IdentityForce. 

There’s only one problem…

IdentityForce brings way more value to the table. So, while a free service, or lower-cost service, seems enticing, it’s not ideal if it doesn’t offer full functionality. And, IdentityWorks doesn’t offer full functionality. 

Really, Aura is the best value of all.

It offers far more functionality, more comprehensive monitoring, and better-added features at a lower price than IdentityForce (when you use our promo code).

Conclusion: Winner – IdentityForce


If you’re comparing IdentityForce vs. Experian’s IdentityWorks, IdentityForce wins. There’s no question it provides more comprehensive monitoring, better threat resolution services, better insurance coverage, and more added features. 

But if you (like me) are on a quest to find the best identity protection service, you don’t want either of these services. 

You want Aura, instead.

Aura offers industry-leading threat detection, incredible threat resolution services, and up to $5 million in insurance coverage to protect your family. Plus, Aura offers the best value thanks to an incredible rate you can secure for life by using our promo code. 

If you’re serious about protecting your assets and your family, forget IdentityForce or IdentityWorks and choose Aura.

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